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Chase Freedom Launch
Category
Motion Design
Time Frame
May–June 2006
Role
Art Director
Background
• Business Objective: Introduce the Chase Freedom Card and elevate the overall brand.
• 15-second animation sequence for the "Kaleidoscope" ad campaign
Agency Process
Collaborate to conceptualize an animation with the agency's creative director. We selected assets and built out the animation in After Effects.
This video is one-quarter the size of the Times Square billboard video asset.
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